What Would be The Success Rate of Instagram’s Anti-Harassment Strategies?



We can only hope that Instagram’s anti-harassment strategies are productive and fruitful

With the rise of smartphones and mobile devices, social media has become a part of our daily lives. The use of social media has witnessed a massive rise in online bullying. Social media platforms like Facebook, Instagram, and Snapchat have pulled out a lot of tricks from their sleeves to protect their users from online harassment. Social media harassment gives rise to many issues, including depression and anxiety. So, to eradicate or at least minimize these instances, Instagram is taking staunch measures. Instagram’s anti-harassment strategies direct users to behave properly while they are using the platform.

Instagram has had major problems with harassment and bullying on its platforms. A report once stated that Instagram has failed to act on almost 90% of over 8,900 abusive messages received by several high-profile women, including the actress Amber Heard. So, to try to make its platform a bit more hospitable, Instagram is rolling out new features that will start reminding people to be respectable. Firstly, anytime a user sends a message to a creator for the first time or whenever they reply to another user on an offensive comment thread, Instagram will show the message at the bottom of their screen asking them the users to be respectable.

The gentle reminders form a small part of the broader strategy, which includes ‘nudging’, that focuses on positively impacting people’s online behavior by encouraging them to change their actions. It’s an idea that is quite traditional and is deep-rooted in the basics of behavioral science theory. You might think, nudging will not solve the Instagram harassment issues, but based on the platform’s research, this kind of subtle intervention can interfere with some of the users’ cruel instincts on social media.

Based on these efforts, it is quite evident that Instagram is trying hard to ensure privacy and security among its users. We can only hope that these efforts are fruitful in achieving its core purposes.