Alibaba Health's $1.73B Deal for Alibaba Marketing Services

Alibaba Health acquires Alibaba's marketing services for HK$13.51 billion, eyeing enhanced revenue for online stores.

The transaction involves 2.56 billion shares at HK$4.50 each and HK$2 billion cash to Taobao Holding.

Alibaba Health gains Alimama's services, focusing on verifying qualifications for healthcare product merchants.

The deal is expected to improve revenue growth and profitability for Alibaba Health.

Completion requires approval from independent shareholders and the stock exchange.