Adobe Joins the Indian Generative AI Scene by Acquiring Rephrase.ai

Adobe has purchased Bengaluru-based AI firm 'Re.ai,' an artificial intelligence-powered video production platform.

Shivam Mangla, the cofounder of Re.ai, announced the news on his official X (previously Twitter) profile.

As a result of the agreement, the vast majority of Rephrase's staff will now join Adobe. 

On the other hand, the Economic Times story was vague on the ultimate deal value.

It also stated that Rephrase.ai investors are likely to get a full cash exit, and the creators would be compensated with cash and Adobe shares.