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Vivo V40 Series Debuts in India: Pioneering Camera Tech with Zeiss Collaboration

Chinese smartphone manufacturer Vivo has introduced its latest flagship series, the V40, in India, comprising the Vivo V40 and the V40 Pro models. This launch marks a significant enhancement in Vivo's smartphone lineup, particularly in the realm of mobile photography. The new series integrates advanced camera systems developed in partnership with the iconic German optics company, Zeiss, and includes a host of artificial intelligence-powered features designed to elevate the mobile photography experience.

Vivo V40 Series: Models and Pricing

The Vivo V40 series is now available for pre-order, promising a range of options tailored to different user needs and budgets:

Vivo V40 Pro

8GB RAM + 256GB storage: Rs 49,999
12GB RAM + 512GB storage: Rs 55,999
Colors available: Ganges Blue, Titanium Grey

Vivo V40

8GB RAM + 128GB storage: Rs 34,999
8GB RAM + 256GB storage: Rs 36,999
12GB RAM + 512GB storage: Rs 41,999

Colors available: Ganges Blue, Titanium Grey, Lotus Purple
These devices can be pre-booked via Vivo India's e-store, Flipkart, and selected retail outlets, with the V40 Pro available for open sale from August 13 and the standard V40 model from August 19.

Introductory Offers and Availability

Vivo is enticing early buyers with several attractive offers. Customers can enjoy a 10% cashback on selected bank cards, up to a 10% exchange bonus on trade-ins, and six months of accidental and liquid damage protection at no additional cost. Additionally, there is an option for no-cost equated monthly installment (EMI) plans of up to six months for online purchases.

Camera Innovations Powered by Zeiss

The collaboration between Vivo and Zeiss brings to the V40 series an array of specialized photographic features, including:
ZEISS Multifocal Portrait
ZEISS Style Portrait
ZEISS Telephoto Portrait These features are complemented by the Zeiss Style Portrait Bokeh effects, which add a professional touch to photographs. The series also caters specifically to the Indian market with Festival Portrait mode and Wedding Style portrait mode, enhancing the cultural relevance of the devices.

AI-Enhanced Imaging Capabilities

Vivo has introduced several new AI-driven image editing tools:
AI Eraser: Allows users to remove unwanted objects from images seamlessly.
AI Group Portrait: Recognizes and optimizes multiple faces in a photo.
AI Facial Contouring Technology: Reduces facial distortions to produce more flattering images.
These tools are designed to make professional-grade photo editing accessible to all users, directly from their smartphones.
Build Quality and Durability
The V40 series does not compromise on durability. Both models boast an IP68 rating, ensuring dust and water resistance. Additionally, Vivo has enhanced the structural integrity of these devices with a Drop Resistance Structure, which includes internal cushioning to protect vital components and customized aluminum alloy reinforcement on the corners.

Specifications Overview

Vivo V40 Pro

Display: 6.78-inch AMOLED, FHD+ resolution, 120Hz refresh rate
Processor: MediaTek Dimensity 9200+
Cameras: Triple 50MP setup (primary, ultra-wide, and telephoto)
Battery: 5500mAh with 80W wired charging
OS: Android 14-based Funtouch OS 14

Vivo V40

Display: Same as Pro model
Processor: Qualcomm Snapdragon 7 Gen 3
Cameras: Dual 50MP setup (primary and ultra-wide)
Battery: Same as Pro model
OS: Same as Pro model

The Vivo V40 series sets a new benchmark in the smartphone market, especially in photography. Through its collaboration with Zeiss, Vivo not only brings top-notch optical technology to its cameras but also enhances the overall user experience with robust AI enhancements and superior build quality. The comprehensive range of features packed into these devices at competitive price points makes the Vivo V40 series a compelling choice for consumers looking for premium smartphone capabilities. As Vivo continues to innovate and push the boundaries of what's possible in mobile technology, the V40 series stands out as a testament to the brand's commitment to quality, performance, and user satisfaction.