The Hyper-revolution of the Digital Transformation: A Sneak Peak

Human existence has constantly been challenged by technological revolutions and digital transformations. However, new inventions and discoveries have made digital transformations hyper-revolutionary. 

Few of these famous trends that are taking the world by storm are Bluetooth beacons or the beacon technology on a whole, and mobile-enabled sensors used for crowd management in hospitals while facial and image recognition technologies are used by crime cells to identify criminals. Others include humanoids that not only mimic human intelligence now but are also surpassing the human intelligence. These technologies signal towards a future where AI-powered machines will reach a market size of US$58.7 billion by 2025. Likewise, almost every public sector and business sectors are functioning on the lines of hyper digital transformation. 

Only those companies who are capable of implementing these advantages are the ones who emerge as “digital masters” within their respective industries. Especially since 2020, the trend of technology adoption within all industries has been very rapid, as many traditional forms of sales, marketing, and customer engagement had to be altered and quickly replaced with digital solutions. In fact, the digital transformation market is expected to grow and become a US$3.3 trillion market. According to a study, 85% of all businesses have either initiated or will lay out a plan for their digital first strategy before 2025. And within this rapidly changing scenario, the ability of companies to effectively bring about this digital transformation has been paramount. 

Further, a wise adoption of digitalisation and the ability to cope up with rapid digital transformation also knows as hyper-revolution, marks the prosperity of a business infrastructure. 

Moreover, companies are trying to adopt hyper-revolution with an aim to enhance customer experience through digital technologies. It has become a significant way of differentiating themselves within the industries. Often the aim is to create personalised and customised experience for the customers. It allows the companies to do this in a structured manner using data and various different platforms, along with interoperability over different platforms.

Secondly, they want to improve the employee experience with the use of digital technologies. This is a particularly new trend triggered due to the Covid-19 lockdowns across the world. Employees in these new circumstances are expected to do a lot more of their functions online, allowing for new measures of monitoring and assessing employee performance, as well as increasing efficiency. 

Interestingly, the adoption of digital transformation has also transformed the traditional methods of business operations. The most relevant example of such an adoption is AI-powered bots that are implemented with an objective to know customers better and create products and services that suit the best interests of the customers. 

 All successful companies that strive towards becoming a digital-first enterprise are embracing three major forms of changes: - 

• Core process automation- This involves automation of simple and yet tedious operational processes in order to reduce damage, risks to employees and overall costs.
• Connected/dynamic operations- Operations which previously were done by disjointed employees or departments can be brought under a single operations unit taking care of all operational aspects of the business in real-time.
• Data-driven decisions- This refers to integrating different forms of data to make more informed decisions both about customer needs and employee requirements.

However, one of the crucial aspects is the harmony of digital transformation adoption and the human workforce within an organisation. Both are complementary to each other as the rise of one will mark the rise of other. Hence, in order to make hyper digital transformation a success, digital aspects and human elements should be blanaced for any organisation to survive and thrive.