How Personalized Marketing Acts as a Key to Brand Success?
While companies are struggling with ways to revive businesses, personalized marketing can help them make the move to re-launch themselves. It has been a couple …
Why More and More Companies are Using AI for Digital Marketing?
Brands are leveraging AI and machine learning to create better personalized customer experience via digital marketing. Artificial Intelligence (AI) has been a trending topic for …
Balancing Marketing Automation and Personalization to Drive Customer Experience
In today’s digital world, businesses are rapidly embracing automation tools in order to deliver smooth and convenient services to their customers. Automation has made modern …
How Does Technology Impact on E-Commerce Industry?
Since the last 20 years, the e-commerce industry is growing significantly. It is due to the higher consumer interest, participation, and increased demand. In this …