Fashion

Consumers are shifting their purchase decisions to create a cleaner environment through the clothes they wear.

People are becoming aware that our modern society has to develop in more sustainable ways. Today, fashion is not just about wearing trending clothes and matching them with perfect accessories. The world is slowly shifting to accepting that sustainable fashion and ethical clothing are also on the must-purchase list.

Sustainable fashion can be defined as clothing, shoes and accessories that are manufactured, marketed and used in the most sustainable manner possible, taking into account both environmental and socio-economic aspects. In practice, this implies continuous work to improve all stages of the products life cycle from design to raw material production, manufacturing, transport, storage, marketing and final sale, to use, reuse, repair, remake and recycling of the product and its components. In recent years, sustainability has become a buzzword. Just like how consumers take a look at the ingredients of the packed food item they buy and the chemicals they put on their bodies, they are also shifting their purchase decisions to create a cleaner environment through the clothes they wear. People take a close look at the clothes they buy to see the level of sustainability in it. Of course, fashion fanatics want to wear fast fashion clothing to look cool, but at the same time, they also look for fashion that is sustainable, fair and circular without limiting the preferences to latest trends. Henceforth, Industry Wired brings you a list of fashion brands that make amazing sustainable clothing.

PACT

All of the cotton brands from the PACT are certified by the Global Organic Textile Standard (GOTS) making the entire manufacturing process to follow organic guidelines. The brand is also Fair Trade Certified, which looks at ethical factors like wages and working conditions. The clothes themselves are mostly soft and comfy staples that can be worn every day.

Boden

The London-based company has spent nearly thirty years taking the UK by storm, and it is now gone worldwide. The company is committed to responsible sourcing, fair trade, and ethical practices across sixteen countries it has factories in. Boden also provides an eco-friendly option at every part of the supply chain.

Tradlands

Tradlands was created from a simple idea to make high-quality essentials for women, inspired by classic menswear. The brand follows ethical production, natural and sustainable material usage and facilitates recyclable remnants. Tradlands righteous standards ensure that each shirt people purchase is of top-notch quality and has been sustainably made. It also produces in small batches with ethical facilities and independent artisans to make less waste.

BITE

By Independent Thinkers for Environmental Progress or BITE takes sustainability as its top priority. The brands slinky, silk styles and contemporary tailoring are made using natural fibres and all materials are 100% ecologically certified with the Global Organic Textile Standard Certification. The ethically minded brand also ensures that all workers are paid a living wage.

Vrone

Vrone has pledged not to use polyester or any non-biodegradable materials in its collections. The brand has also cut of the use of plastic in any form. Apart from the eco-conscious approach, Vrone wants to work towards being socially conscious within its streams of production. The brand aims to reach the goal of less environmental pollution that leads to a cleaner and safer society for individuals to reside in.