Assassin Creed: Shadows enter Feudal Japan, but fans are frustrated over missing rewards.
Assassin’s Creed: Shadows, Ubosift’s most-awaited Feudal-Japan entry, blazed both excitement and frustration among the gamers, specifically concerning pre-order upgraded rewards.
Alongside the release and a Red Bull collaboration, the fans have complained about missing rewards as promised.
Assassin’s Creed: Shadow Hype
Assassin’s Creed: Shadow was first launched on November 15, 2024, for PlayStation, XBox Series, X/S, PC, and Amazon Luna.
The game established a character named Naoe, a Shinobi assassin, and Yasuke, a historical African samurai. The amalgamation of these characters being introduced and set in Feudal Japan created quite a buzz.
Historical accuracy and immersive gameplay are the top priorities for Ubisoft creators.
Red Bull Collaboration
Beyond it’s release, a promotional campaign with Red Bull has been happening, offering in-game items such as weapons, armor, and cosmetic upgrades, particularly marked as Red Bull products.
These advertising and marketing strategies increase the engagement among the gamers and encourage them to value their gaming experience.
Missing Rewards and Fan Frustration
While the hype for Assassin’s Creed: Shadows has been top-notch, fans have been frustrated for some time for reportedly not receiving pre-order bonuses and in-game items or Red Bull promotional rewards.
Social media forums are filled with a pile of complaints who have filled in the necessary details to receive the awards, but the items are still missing.
Ubisoft’s Response to the Issues
As “Assassin's Creed Shadows” gets closer to its official launch, Ubisoft faces certain challenges and situations of managing digital rewards and promotional campaigns, more specifically for large-scale releases. The game's reception and long-term success will be significantly impacted based on how the company addresses these issues. Guaranteeing a flawless experience of the in-game contents will be crucial for the company to gain players trust.