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Generative AI to Transform Smartphones by 2027, Forecasts New Industry Report

Adoption of Generative Artificial Intelligence (GenAI) in smartphones is expected to reach 11% by 2024 and increase further to 43% by 2027. This growth rate predicts a four-fold increase, exceeding 550 million units in the year.

Generative Artificial Intelligence (GenAI) - capable of smartphone shipments, reportedly will increase 11 percent by 2024 and reportedly 43 percent by 2027 to cross 550 million units by 2027 with 4x growth - another report said. According to a report from Counterpoint Research, by 2027, GenAI smartphones will be installed at over 1 billion units.

Tarun Pathak, Research Director said, "We expect Samsung to lead the GenAI smartphone OEM (original device manufacturer) rankings by 2024. This is the second trend in the last couple of years where Samsung has had an early-momentum advantage; already it comes first with success and within the lines”.

Pathak added that besides Samsung, as Apple expects to enter the space, will help the segment grow.

According to the research director, once Apple enters, AI will be an immediate must-have feature in all mid-premium smartphone launches from 2025 onwards.

Researchers expect GenAI devices to have a variety of capabilities, allowing them to process images, voice, text, and other inputs to create a variety of outputs and enable a more fluid and seamless experience.
"Future smartphones will be highly personalized to meet individual needs and preferences, and AI will play a key role in delivering these personalized experiences," said Mohit Agarwal, co-director.

Furthermore, analysts expected GenAI smartphones to reach a turning point in 2025 as these devices will enter a particularly wide price range particularly, the USD 400 - USD 599 price level.

Conclusion: The inclusion of generative AI into your smartphones is a major technology development, that can easily set a new standard for what smartphones can do by 2027. As these devices emerge more commonly, users can predict more enhanced experience of their smartphones