The Elon musk-owned Twitter announces the end of the CoTweets feature on Twitter. Read this article to know about the end of the CoTweets feature in detail.
Twitter is discontinuing CoTweets, a collaborative posting feature that was one of the last major product updates introduced before Elon Musk’s takeover. The feature’s demise was announced in a notice on Twitter’s help center.
CoTweets allowed two accounts to co-author posts that appeared on users’ profiles at the same time. After the company began testing the idea last spring, selected users in the United States, Korea, and Canada were able to use CoTweets as of last July. While the rollout of CoTweets was still limited, many people expected them to be useful for brands doing collaborations or announcements.
“CoTweets will no longer be available for creation beginning Tuesday, January 31. Existing CoTweets will be viewable for another month before being converted to Retweets. We regret any inconvenience this may cause.”
A CoTweet was a co-authored tweet that was simultaneously posted to both the writers’ timelines and the timelines of their followers. The usernames and profile images of two authors in headers helped users identify CoTweet.
The feature allowed authors to share the spotlight, create new opportunities for engaging new audiences and strengthen existing partnerships.
When the platform first launched in July of last year, it stated that “this limited-time experiment allows select accounts in Canada, Korea, and the United States to send invites to CoTweet with another account.”
Users who have the feature will be unable to post new CoTweets as of today. Existing posts will remain visible for another month before becoming retweets. According to Twitter’s announcement, the company is “still looking for ways to implement this feature moving forward,” but no specifics were provided.
Other platforms, such as Instagram, have similar features that enable multiple accounts to post at the same time. The Instagram feature is popular among brands working with influencers or partners, organizations collaborating on initiatives, and event organizers announcing co-hosted events.
Since taking over Twitter last fall, Musk has wasted no time in changing the company to his liking, including a hasty rollout of Twitter Blue, the company’s subscription service. Popular third-party apps were effectively shut down earlier this month when Twitter changed its developer rules without notice, killing off popular apps that had become central to many people’s experiences on the platform.